Helena Halme Author

Nordic Fiction with a hint of Noir and Romance

  • Books
  • Blog
  • Join My Launch Crew
  • New Novel Sneak Peek
  • Contact me
  • Email
  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • Google+

Is the e-book revolution passing Finland by?

May 29, 2013 by Helena Halme Leave a Comment

Ulla-Leena Lundberg Picture: Teos.fi
E-book sales have been sluggish in Finland, as displayed by the sales figures of the latest Finlandia Prize winning novel, Jää, by Ulla-Leena Lundberg.
According to the Finnish newspaper, Uusi Suomi, Lundberg’s best selling book has sold over 100,000 old-fashioned paper copies, but only 100 e-books. That’s a mere 0.1 percent of the total sales. And this is even less than the total Finnish e-book sales in 2012 , which made 1% of total book sales, compared to about 10 % in Britain.
But Jää may be a bad example. It’s a high-end fiction title, a genre which often attracts a different kind of buyer. Award-winning books are also often bought as a present, which could explain the low e-book figure, say the Finnish publishers of Jää, Teos.
At the other end of the spectrum, titles such as Fifty Shades of Grey (all three books in the trilogy were bestsellers in Finland) have done much to increase the popularity of e-books worldwide. This may be due to privacy issues; no-one can see the cover of an e-book and judge its reader accordingly.

In spite of the disappointing sales of e-books, the trend is definitely on the up, even in Finland. According to the Finnish Book Publishers Association, printed book sales went down in 2012, while the sales of e-books rose in the same period by 8%.
Because the cost of publishing an e-books is negligible, there has been an explosion of independently published e-books by author/ entrepreneurs worldwide. The Fifty Shadestrilogy is one such success story, which has made author E L James a millionaire. 
This trend is bound to be mirrored in Finland, so who knows, at this very moment there may be a Finnish independent author who is penning his or her best-selling e-book. In my view, that is when the sales of e-books in Finland will also explode.
This article was also published in the summer issue of the Finn Guild magazine, Horisontti.

You may also like:

20Booksto50K London Do You Judge a Book by its Cover? Advice for New Authors: Five sure-fire ways to find your book’s genre Will You Be Watching The Bridge?

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

Free Story for my Readers Group only!

Read an Exclusive First Chapter

NEW

Find out more

new

View Book

Alliance of Independent Authors /

Free Exclusive Bonus Chapter

looking for the self publishing coach?

Follow me on Instagram

Went to Scottsdale Old Town & Museum of Western Hi Went to Scottsdale Old Town & Museum of Western History today. Great place for an a day out. Lunch @arcadiafarmscafe was great too!
It’s beginning to hot up in Phoenix. Both weathe It’s beginning to hot up in Phoenix. Both weather wise and in terms of the conference, which starts proper tomorrow. Although we’ve already had a couple of events with the lovely other internationals. 
❤️🌵😎🌴💻🩱✍🏻 ☀️
#mcaa23 #mcaaconvention #conferencepartner #sunnyday #sunnyweather #todaysoffice #phoenix #arizona
So far in Phoenix (or Scottsdale, Arizona) we’ve So far in Phoenix (or Scottsdale, Arizona) we’ve eaten excellent food, adjusted to the Arizona time zone and seen some awful weather and pretty palm trees. 
⛈️☔️🥗🍓🌴
This morning we’re getting down to some work (again) before trying out the gym. Or possibly an outlet mall. Tonight the conference starts with an international dinner.
💻🌵✍🏻🛍️🤑
#mcaa #conference #ustravel #phoenix #arizona #sunnyweather #shopping #writerslife #conferencewife
What a lovely surprise! THE ISLAND AFFAIR is #no1 What a lovely surprise! THE ISLAND AFFAIR is #no1 on Amazon! 
The novel, first book in the Love on the Island series is now free to download from your favorite store. 😉📚🚢💰
Load More Follow on Instagram

Follow Me On Facebook

Facebook Pagelike Widget
Alliance of Independent Authors /

writing and publishing tips

Read Exclusive First Chapter

free exclusive bonus chapters

Copyright © 2023 · Author Pro Theme on Genesis Framework · WordPress · Log in